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Discover the 5 killer W's that you must know about startups

Based on personal thoughts, ideas and experience.

 

why join a startup company
Why take the risk?
 

To make a difference in this world.

While this might sound too obscure, it is quite self explanatory. Your decision on joining a startup should be related to nothing more than the purpose behind building a new company. Is the startup delivering just "another existing service" out there or does it have sense of uniqueness?